Delivering Tough Style
Genuine truck toughness comes from great design and engineering, which means the production Ford Ranger is the ideal foundation for creating Ford Ranger Max Concept. No under-skin modification was needed with Ford Ranger to produce Ranger Max.
Taking Ranger to the Max
With its character as the ultimate power tool, Ford Ranger Max Concept exudes confidence and purpose. It's up for the job - work or fun - and its tough style says so. It features full surfaces that convey the power and strength of its tough-truck backbone. The detail of its design demonstrates this show truck has been designed by people who know trucks and love them.
Like a high-quality power tool, it's ready for tough use. This means purposeful matte black plastic accent features and trim items - and no fussy, fancy chrome.
Ford Ranger Max has innovative features such as a remote-controlled power tonneau cover for the cargo bed and a distinctive sportsbar that visually extends the length of the well-proportioned Ford Ranger side-access Open Cab.
And Ranger Max rides on distinctive, deep-dish, 18-inch alloy concept wheels and custom technical-look tyres that finish its extreme looks.
Dynamic Profile
Ranger Max's high impact establishes a powerful presence wherever it goes. And that bright orange high-energy colour is officially known as Mango Hit. It is the colourful creation of Debbie Pascoe, colour and trim manager, Ranger Max design team.
The power dome shape carries through to influence the design of the hard tonneau cover at the rear of the vehicle. These two overt muscular design elements give Ford Ranger Max power and solidity. It's enough to scare the typical pickup into the gym for serious weight training.
Other design details in the Ford Ranger Max Concept profile include incorporating the side repeater lamp into the side mirror. The lower bodyside, with two-piece interlocked sidestep look, was inspired by rock-climbing carabineers and other outdoor gear you trust with your life.
Big P285/60R18 tires with a chunky tread pattern give Ranger Max the footwear and traction it needs to accomplish any job or adventure.
The bold wheel arches with cog-shaped detailing reinforce Range Max's stance and its purpose. Explosive, dynamic side graphics on the fenders and lower doors are inspired by the high-impact of shattering glass.
A New Face of Possibilities
Ford Ranger Max Concept is about confidence without aggression. It has a go-anywhere, do-anything attitude as well as great design detail.
There are design elements we are developing and Ranger Max is one possibility.
More robustness cues abound in the front design. Here, the power-dome hood is a dominating shape. Its leading edge features an integral hot-air vent and reinforces that Ranger Max is a tough, powerful machine.
Self-confident Ranger branding - embossed in the top of the front grille surround - is another proud aspect of the front design.
Two major design elements link together to form the dominant frontal look of Ford Ranger Max Concept. The corporate three-bar grille imbeds itself into the lower enlarge air intake. A distinct line starting from the headlamps follows around the nostril and borders the lower air intake. This signature line unites the major design elements to create the defined face of Ranger Max.
Powerful Pulling Away
Ford Ranger Max has presence on the road. Its bold rear design is the combination of proportion and details such as the pronounced contours of the tonneau cover which emulate the power bulge on the bonnet. The distinctive sportsbar integrates the cabin area with the tonneau cover. Continuing rearward, Ranger Max is neatly finished off with a tailgate cladding embossed with RANGER and a pair of unique tail lamps.
Genuine truck toughness comes from great design and engineering, which means the production Ford Ranger is the ideal foundation for creating Ford Ranger Max Concept. No under-skin modification was needed with Ford Ranger to produce Ranger Max.
Taking Ranger to the Max
With its character as the ultimate power tool, Ford Ranger Max Concept exudes confidence and purpose. It's up for the job - work or fun - and its tough style says so. It features full surfaces that convey the power and strength of its tough-truck backbone. The detail of its design demonstrates this show truck has been designed by people who know trucks and love them.
Like a high-quality power tool, it's ready for tough use. This means purposeful matte black plastic accent features and trim items - and no fussy, fancy chrome.
Ford Ranger Max has innovative features such as a remote-controlled power tonneau cover for the cargo bed and a distinctive sportsbar that visually extends the length of the well-proportioned Ford Ranger side-access Open Cab.
And Ranger Max rides on distinctive, deep-dish, 18-inch alloy concept wheels and custom technical-look tyres that finish its extreme looks.
Dynamic Profile
Ranger Max's high impact establishes a powerful presence wherever it goes. And that bright orange high-energy colour is officially known as Mango Hit. It is the colourful creation of Debbie Pascoe, colour and trim manager, Ranger Max design team.
The power dome shape carries through to influence the design of the hard tonneau cover at the rear of the vehicle. These two overt muscular design elements give Ford Ranger Max power and solidity. It's enough to scare the typical pickup into the gym for serious weight training.
Other design details in the Ford Ranger Max Concept profile include incorporating the side repeater lamp into the side mirror. The lower bodyside, with two-piece interlocked sidestep look, was inspired by rock-climbing carabineers and other outdoor gear you trust with your life.
Big P285/60R18 tires with a chunky tread pattern give Ranger Max the footwear and traction it needs to accomplish any job or adventure.
The bold wheel arches with cog-shaped detailing reinforce Range Max's stance and its purpose. Explosive, dynamic side graphics on the fenders and lower doors are inspired by the high-impact of shattering glass.
A New Face of Possibilities
Ford Ranger Max Concept is about confidence without aggression. It has a go-anywhere, do-anything attitude as well as great design detail.
There are design elements we are developing and Ranger Max is one possibility.
More robustness cues abound in the front design. Here, the power-dome hood is a dominating shape. Its leading edge features an integral hot-air vent and reinforces that Ranger Max is a tough, powerful machine.
Self-confident Ranger branding - embossed in the top of the front grille surround - is another proud aspect of the front design.
Two major design elements link together to form the dominant frontal look of Ford Ranger Max Concept. The corporate three-bar grille imbeds itself into the lower enlarge air intake. A distinct line starting from the headlamps follows around the nostril and borders the lower air intake. This signature line unites the major design elements to create the defined face of Ranger Max.
Powerful Pulling Away
Ford Ranger Max has presence on the road. Its bold rear design is the combination of proportion and details such as the pronounced contours of the tonneau cover which emulate the power bulge on the bonnet. The distinctive sportsbar integrates the cabin area with the tonneau cover. Continuing rearward, Ranger Max is neatly finished off with a tailgate cladding embossed with RANGER and a pair of unique tail lamps.
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